Advertiser Terms

These Advertiser Terms govern traffic buying through RevolveADS, including use of our ML-optimized buying robot, direct OpenRTB integration, billing, and performance measurement.

Buying models

Advertisers may access RevolveADS inventory through:

• Optimized buying robot — RevolveADS manages bidding, source selection, and budget allocation using machine learning to maximize campaign efficiency.
• Direct RTB integration — advertisers connect as DSP buyers via OpenRTB and are solely responsible for their own bid logic, targeting, and optimization.

Both models provide access to unified traffic from multiple publisher sources on the platform.

Campaign standards

Advertisers must provide accurate landing pages, lawful offers, and creatives that comply with applicable advertising standards. Misleading claims, auto-downloads, malicious redirects, and prohibited verticals are not allowed.

We reserve the right to reject or pause campaigns that create compliance, brand safety, or user experience risks.

Billing

Campaigns may be billed on CPM, CPC, CPA, or other agreed models depending on the buying path selected. Advertisers are responsible for maintaining valid payment methods and paying outstanding balances according to account terms.